“A whole new section of vegetarian dog food. SM Store.”
Advertising Agency: Out of the Box, New Delhi, India
Art Directors: Viral Pandya, Guneet Pandya
Copywriters: Viral Pandya, Guneet Pandya, Sabu Paul
Photographer: Sunil Gupta
Post Production: Ajay Yadav, Sunil Singh
Ogilvy has hired a team of artists to take visual notes during SXSW in Austin which begins this Friday. The team, Heather Willems and Nora Herting of ImageThink along with Ryan Robinson, Sunni Brown, Liisa Sorsa and Stephanie von Dressler of Ogilvy's Red Works, will produce visual updates of panels during SXSW Interactive.
The work will be housed on Ogilvy Notes and designed to, as Ogilvy's Jordan Berkowitz says, "benefit for those attending SXSW and those who are unable to be there." Of Ogilvy Notes, Berkowitz said, "Ogilvy Notes is designed to foster community, provide enduring value, and extend the conversations at SXSW beyond the stage."
Ogilvy is also accepting visual notes from conference attendees at wOgilvy Notes or by tagging them #ogilvynotes on Twitter In addition, SXSW attendees can also wake up to daily print editions of Ogilvy Notes. On Sunday, Monday, and Tuesday limited edition prints will be made available at the Day Stage.
